Resources | Viewability Has Come to TV | TVision

TVision Insights Attention Deep Dive: Super Bowl LI

Written by Jonathan Kriner, Director, Marketing | Feb 9, 2017 11:07:52 PM

While you were eating chicken wings, drinking beer, and cheering on your team, we were doing what we do best: measuring attention on television. We looked at every second of commercial and gametime, and analyzed which ads captured the most attention, generated the most smiles, and were best helped by celebrity endorsements.

To learn more about how you can measure the attention of your ads and content, contact us.