July: Top Shows by TV Ad Viewability

New drama The InBetween keeps viewers glued to their seats in July

Below is the full list of July's top programs, as ranked by TV Ad Viewability. TVision uses cutting-edge technology to uncover second-by-second, person-level TV performance data. 

To learn more about our methodology, specific shows, or the breakdown by demographics or daypart, contact us and we’ll help you find the data you need.  For IPG Media Lab's industry benchmarks, download the full report at: TVviewability.com.

 

TVision's Top Programs by TV Commercial Viewability, Broadcast

July 2019

Program Network Ad Viewability (%)
The InBetween NBC 85.1%
Reef Break ABC 82.3%
Songland NBC 82.1%
So You Think You Can Dance? FOX 81.9%
The Code CBS 80.8%

 

For broadcast, NBC's The InBetween took the top spot, with the new drama best keeping viewers in the room during commercial breaks! On cable, USA Network's Chrisley Knows Best cracked the list for the second month in a row. 

 

TVision's Top Programs by TV Commercial Viewability, Cable

July 2019

Program Network Ad Viewability (%)
Chrisley Knows Best  USA Network 96.0%
Hidden Potential HGTV 93.6%
Deadliest Catch Discovery Channel 87.4%
Beverly Hills BRAVO 85.8%
Supersize My Pool HGTV 85.1%

 

What is TV Viewability?

TV Viewability: The percentage of ad impressions where a viewer was in the room for two or more seconds. You can learn more about TV Viewability here.

The Auto TV Performance Report
The Auto TV Performance Report