--- title: "March: Top Attention-Grabbing Shows for Broadcast and Cable" description: People had their eyes glued to pure entertainment television, from game shows to celebrity news to reality TV. Here are the highlights from primetime first-run shows in March. image: https://www.tvisioninsights.com/hubfs/Little%20Big%20Shots%203.jpg --- [![TVision Logo](https://www.tvisioninsights.com/hs-fs/hubfs/TVision%20Brand%20Guidelines/TVision_logo_color_rgb_whiteText.png?width=1804&height=202&name=TVision_logo_color_rgb_whiteText.png "TVision Logo")](https://www.tvisioninsights.com/) Insights # March: Top Attention-Grabbing Shows for Broadcast and Cable April 10   |   Insights *Primetime Attention Cuts Across Genres in March* People had their eyes glued to pure entertainment television, from game shows to celebrity news to reality TV. Here are the highlights from primetime first-run shows in March. ## Highlights: - **E! News** made the top attention-grabbing cable programs for the fourth time in six months, showing celebrity gossip transcends seasons. - While expensive reboots dominated the headlines, NBC's new shows** Genius Junior** and **A.P. Bio** topped the broadcast list. Who doesn't love Neil Patrick Harris? - **The Walking Dead**'s zombie-loving audience continues to watch from the edge of their seats. To learn more about our methodology, specific shows, or the breakdown by demographics or daypart, [contact us](https://www.tvisioninsights.com/contact/) and we'll help you find the data you need.   ### Top TV Shows by Attention **BROADCAST MARCH 2018** ![2018 March Attentive Broadcast Shows](https://www.tvisioninsights.com/hs-fs/hubfs/Imported_Blog_Media/Screenshot-2018-04-10-05_36_33-1030x348.png?width=600&height=203&name=Screenshot-2018-04-10-05_36_33-1030x348.png) ** CABLE MARCH 2018** ![2018 March Attentive Cable Shows](https://www.tvisioninsights.com/hs-fs/hubfs/Imported_Blog_Media/Screenshot-2018-04-10-05_36_40-1030x349.png?width=600&height=203&name=Screenshot-2018-04-10-05_36_40-1030x349.png) [![TV and CTV Attention Report](https://no-cache.hubspot.com/cta/default/3023204/5eeec174-ffb8-4a4a-81d3-9e747704521a.png)](https://cta-redirect.hubspot.com/cta/redirect/3023204/5eeec174-ffb8-4a4a-81d3-9e747704521a) ![LinkedIn](https://www.tvisioninsights.com/hubfs/Assets%202018%20-%20S2/illustrations-icons/linkedin-icon.png) ![Twitter](https://www.tvisioninsights.com/hubfs/Assets%202018%20-%20S2/illustrations-icons/twitter-icon.png) ![Facebook](https://www.tvisioninsights.com/hubfs/Assets%202018%20-%20S2/illustrations-icons/fb-icon.png) ## More resources from TVision [blog](https://www.tvisioninsights.com/resources/tag/blog) [TVision's New TV Attention and Creative Impact Report](https://www.tvisioninsights.com/resources/tvisions-new-tv-attention-and-creative-impact-report) Today TVision, the company measuring every second of TV and CTV viewer engagement, released the H2 2025 State of Streaming Report. The semi-annual State of Streaming Report is the industry's best resource for insight into attention and engagement with streaming apps, content and ads. [Read More](https://www.tvisioninsights.com/resources/tvisions-new-tv-attention-and-creative-impact-report) [blog](https://www.tvisioninsights.com/resources/tag/blog) [TVision Insights Enters Definitive Agreement to Be Acquired by Viant Technology](https://www.tvisioninsights.com/resources/tvision-insights-enters-definitive-agreement-to-be-acquired-by-viant-technology) Today TVision, the company measuring every second of TV and CTV viewer engagement, announced it has entered into a definitive agreement to be acquired by Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, in a transaction valued at $40 million. The deal, expected to close in Q2 2026, brings TVision's second-by-second, person-level attention data, co-viewership signals, and in-room presence measurement directly into Viant's buying platform. [Read More](https://www.tvisioninsights.com/resources/tvision-insights-enters-definitive-agreement-to-be-acquired-by-viant-technology) [blog](https://www.tvisioninsights.com/resources/tag/blog) [TVision's New State of Streaming Report Reveals How Context, Pod Position and More Impact Viewer Engagement](https://www.tvisioninsights.com/resources/tvisions-new-state-of-streaming-report-h2-2025) Today TVision, the company measuring every second of TV and CTV viewer engagement, released the H2 2025 State of Streaming Report. The semi-annual State of Streaming Report is the industry's best resource for insight into attention and engagement with streaming apps, content and ads. [Read More](https://www.tvisioninsights.com/resources/tvisions-new-state-of-streaming-report-h2-2025) [![The TV and CTV Attention Report](https://no-cache.hubspot.com/cta/default/3023204/6b181378-6650-4289-8bad-aa2394689443.png)](https://cta-redirect.hubspot.com/cta/redirect/3023204/6b181378-6650-4289-8bad-aa2394689443) ### Find Your Brand's TV Performance Or try these: [Geico](https://www.tvisioninsights.com/search-results?brand=Geico), [Amazon](https://www.tvisioninsights.com/search-results?brand=Amazon), [Progressive](https://www.tvisioninsights.com/search-results?brand=Progressive), [State Farm](https://www.tvisioninsights.com/search-results?brand=State%20Farm), [T-Mobile](https://www.tvisioninsights.com/search-results?brand=T-Mobile) ## Get in Touch Need more info, have a question or want a demo? Tell us a little bit more and we'll respond shortly. ## Stay Up to Date The TV landscape is changing quickly. 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