Post-campaign measurement is too late.

The way it’s always been done won’t cut it anymore. For years, creative has been tested before a campaign and measured afterward.

Now, leading marketers are solving this problem with TVision. Only TVision measures person-level TV viewability and attention. You won’t just know if your creative performed — you’ll how it performed yesterday, at the second-level.

What you can do with TVision

TVision provides advanced TV performance metrics. Our data is ready to integrate into your workflows so you can start improving effectiveness on day one.
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Measure how well variations are breaking through.
Are your creative messages generating more attention than surrounding content?
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Measure viewer attention, second-by-second.
Which parts of your creative are causing viewers to look at - or away from - the screen?
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Understand and act on creative wear-out.

Are consumers still engaged with my creative?

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Track historical performance.

How has creative performance changed over time?

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Start measuring creative performance today.

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