May 2021: The Most Engaging CTV Shows

Written by TVision | Jun 21, 2021 9:52:52 PM

In this blog, you will discover the rest of the CTV ratings, Binge shows, and Co-Viewed shows. The Co-viewing rate refers to the number of episodes viewed with more than one person in front of the screen and. Binge Rate measures the percentage of episode views where the viewer has watched 3 or more episodes in a single session. 

TVision uses cutting-edge technology to uncover second-by-second, person-level TV engagement data. Brands can improve the impact of every ad by optimizing media placements and creative for attention and engagement. To learn more about our data and how to best leverage it, contact us.