In a world where people are constantly multi-tasking, getting consumer attention is job 1 for advertisers. TVision is on a mission to help brands optimize for attention.
TVision captures, at the person-level, exactly who is watching TV and CTV and how much attention those viewers are paying to content and ads. With TVision, you won’t just know if the TV is on — you’ll know who’s in the room and if your ad is engaging them.
Using Attention as a Currency Makes Your Money Go More than 3x as far.