Find Out Which Brands and Shows Captured Attention in H1 2020. Download TVision's New Report
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Make Every TV Ad Dollar Count

Advertising only works when people pay Attention to it. Plan and optimize your TV advertising with TVision’s unique Attention data to increase engagement with your TV Ads.
Check Your Brand's Ad Engagement Data
Watch Dentsu's Joanne Leong talk Measuring Attention and TVision's impact
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Anheuser-Busch's Paolo Provinciali says TVision is an integral part of their measurement ecosystem
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Or try these: GEICO , Amazon , Progressive , State Farm , T-Mobile

Increase the Impact of Every TV Ad Dollar

90%
Predictive of Sales Lift
14%
Lower Customer
Acquisition Costs
4x
Greater Store Visitation
98%
Increased Conversion

TVision's TV engagement metrics drive efficiency.

In today’s economy, brands, their agencies, and TV media sellers need tools to determine the true value of TV content. TVision combines cutting-edge computer vision technology with 100% opt-in and privacy-safe data collection to deliver the most actionable TV data so advertisers can stretch budgets farther and maximize ad spend.

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Featured Content
Insights

There’s No Debate: Dueling Presidential Town Halls Divided America’s Attention

More people watched Biden than Trump — but people paid more attention to Trump than Biden. Confused? You’re not alone after this experiment in head-to-head election programming.
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AudiencexScience Recap: Attention by Spot Length.

In a specific deep dive into unit lengths of TV ads, Joanne Leong of Dentsu and Tristan Webster of TVision partnered to analyze attention in a time when attention spans are shorter than ever. Answering the question “What is the true communication value of your unit length?
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Insights

September 2020: Top Shows, Brands, and Ads

Netflix secured a clean sweep again this month with the Top 5 Co-viewed programs. Meanwhile, two animated comedies from Fox captured Attention on Broadcast in Primetime.
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