Viant Acquires TVision
Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced it has entered into a definitive agreement to acquire TVision. With this acquisition, Viant strengthens its AI-powered programmatic platform by integrating TVision’s proprietary attention signals directly into its buying platform.
Welcome to TVision’s State of Streaming! In this report we take a look at the apps, viewer trends, shows and events that were key to streaming innovation in 2024. Download the report to learn which apps are on American TVs, the content that drives attention, and how live sports engage viewers in streaming environments. For the first time, we reveal the apps that are responsible for the largest share of streaming ad time, data that TVision is uniquely suited to measure and provide to the industry.
Get ReportWelcome to TVision’s State of Streaming! In this report we take a look at the apps, viewer trends, shows and live sports that are key to streaming innovation in 2025. Download the report to learn which apps are on American TVs, the content that drives attention, and the brands that are engaging viewers in streaming environments.
Get ReportWelcome to TVision’s State of Streaming! In this report we take a look at...
Welcome to TVision’s State of Streaming! In this report we take a look at...
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Welcome to the special August edition of the TVision Signal. Here are the...
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See the top 20 CTV shows for June 19-25, 2023 according to the TVision...
See the top 20 CTV shows for May 22-28, 2023 according to the TVision...
Welcome to the TVision Signal, a weekly rank of the top 20 CTV shows...
Welcome to the TVision Signal, a weekly rank of the top 20 CTV shows...
Welcome to the TVision Signal, a weekly rank of the top 20 CTV shows...
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For every increase in % Attention, there is a nearly 1:1 corresponding...
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Which ads captured Attention best, who streamed the Super Bowl and which...
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Understand the relationship between attention and ad frequency, and how...
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India TV Attention metrics
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Quick Serve Restaurant industry ad attention metrics.
6 things every advertiser should know about optimizing TV and CTV...
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Beer industry ad attention metrics.
India TV Attention metrics
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