Introducing Ad Scoreboard – Quick Insights on Any Brand, Creative, or Network

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Measure How TV Viewers Engage With Ads & Programming

Ad Scoreboard is a creative monitoring and competitive intelligence platform that provides helpful KPIs for important metrics like eyes-on-screen viewer attention, and ad viewability.

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New Data from TVision’s “State of CTV Advertising” Report Shows Viewers Spending Less Time Watching SVOD; FAST Apps are on the Rise; and CTV Ad Attention is Improving

The New Report Also Spotlights CTV Viewability and Attention Scores for Large Advertisers Across 12 Industries, Including Insurance, Auto, Travel and More


TVision and Upwave Unveil "The Impact of Attention on Brand Lift" Report To Gauge How Attention Impacts Brand Outcomes and Metrics

Study Showing a 1:1 Correlation Between Attention and Brand Lift Gives Marketers Another Variable to Influence Positive Impact on Their Campaign's Success


Realeyes & TVision Partner to Expand Full Suite of Attention Metrics

Building on their joint research on best practices to maximize viewer engagement with TV ads, Realeyes and TVision, leaders in attention measurement, will offer their customers access to a more compre...


TVision’s New Ad Scoreboard Makes It Simple for Advertisers to Measure and Optimize with Attention

Real-time insights into viewer engagement with TV ads help marketers optimize campaigns, break through to engage audiences, and benchmark against competitors’ strategies


Scripps Networks Uses Attention Data from TVision to Differentiate from Competitors this Upfront Season

TVision,the company measuring every second of TV and CTV viewer engagement,and Scripps Networks, a division of The E.W. Scripps Company (NASDAQ: SSP), today announced that Scripps Networks is differen...

03/01/2022 Partners with TVision to Power an Alternative Currency for Measuring TV

iSpot uses Person-Level Demographics and Co-Viewing Metrics from TVision's Panel to Calibrate Their Solution and Provide an Accurate Measure of Who is Really Watching TV As the TV industry looks to mo...


TVision & Mediahub Announce Strategic Partnership

Strategic Partnership Between TVision and Mediahub Empowers Mediahub Clients to Optimize TV Campaigns with Attention Data  


Attention Scores Prove the Value of Matching Creative with Appropriate Media Placements, According To New Research from TVision and Realeyes

Low-Attention Creative Performs Best in High Attention Environments; High-Attention Grabbing Creative Wears Out More Quickly  


TVision and Gemius Bring Cross-Platform Measurement of TV, PC and Mobile Video to the Ad Industry

First-of-its-Kind Single-Source, Cross-Platform Measurement of TV and Digital Video Will Solve Frequency and Wear-Out Challenges


TVision’s New CTV Planning Platform Gives Brands Transparency Across Apps

Removes Linear and CTV Silos for Comprehensive Planning  

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