Solutions For Brands | Measuring TV Attention | TVision™

Maximize the Value of Every Ad Campaign

With TVision's Campaign Performance solution, marketers optimize their campaigns for maximum attention. In near real-time, marketers can identify ad wear-out and react with in-flight changes to improve effectiveness. Marketers also use the performance data to inform future campaigns, and track and learn from competitor campaigns.

How do Advertisers use TVision data?

TVision provides TV engagement metrics that leading advertisers use in every stage of their campaigns to make their ads budgets work harder.

Stop wasting money on ads no one sees.

High attention ad campaigns deliver the same results for less than half the cost of un-optimized campaigns.

Improve the impact of your ads.

Marketers that optimize their creative based on attention dramatically increase brand recall.

Benchmark against the competition.

Measure competitors' campaigns to compare your own performance and leverage what works.

Optimize Campaigns In-Flight.

It's a real-time world; use data to make sure your ad campaigns stay relevant.