Across the CTV landscape newly released content and old favorites captured viewer engagement. "That Damn Michael Che" on HBO Max scored the top spot for co-viewing and also made our attention and binge lists as the sketch comedy was a hit with fans. Keep reading below to see the top five CTV shows ranked by Co-viewing, Attention and Binge Rate here, and click the links below to see the full top ten lists.
If you're interested in how CTV compares to broadcast & cable programming, check out our monthly blog here.
TVision uses cutting-edge technology to uncover second-by-second, person-level CTV engagement data. Brands can improve the impact of every ad by optimizing media placements and creative for attention and engagement. To learn more about our data and how to best leverage our CTV insights, contact us.