Variety: Visualizing Vizio’s Path to Growth After IPO
By: Kevin Tran // Wednesday, March 24th, 2021 - 6:00am
Kevin Tran at Variety takes a look at marketshare for Vizio’s SmartCast after their recent IPO. He includes TVision's data showing that year-to-date, SmartCast accounted for 4% of time spent with connected-TV devices. Read Kevin's entire story on Variety.
TVision announced that A+E Networks has signed on to access Total View, the industry’s most comprehensive platform for measuring and analyzing person-level viewing engagement with content and ads across both linear and CTV environments.