---
title: The CTV Shows That Engaged Audiences in April 2022
description: TVision reveals the top CTV shows for viewer engagement in April 2022, including the shows that captured audience attention, share of time spent, co-viewing and bingeing.
image: https://www.tvisioninsights.com/hubfs/bridgerton-season-2.jpeg
---

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# The CTV Shows That Engaged Audiences in April 2022

 May 12    |   Insights

While Netflix reported troubling subscriber losses in April, it still holds the largest CTV audience by a wide-margin, so it's no surprise that its programming continues to top our Share of Time Spent list month in and month out. April 2022 was no exception. Bridgerton, Season 2 and Season 1 took the top two spots on our list. It's common to see earlier seasons of successful programs benefit from a boost in viewership when new seasons are released. Viewers are either catching up or re-watching to remind themselves about the storyline before beginning the new season. 

If you're also interested in knowing what content provides the best ad environments, check out our lists for [April's top-performing AVOD apps and Linear TV programs for ad attention](https://www.tvisioninsights.com/resources/tv-ad-attention-april-2022). Looking for the top brands and advertisements of the month? Check out the story, [here](https://www.tvisioninsights.com/resources/brands-ads-april-2022-1). 

### The Top CTV Original Episodic Programs, By Share of Time Spent - April 2022

We typically see highly promoted, big-name content - like Bridgerton -  top our Share of Time Spent on CTV, which reveals the proportion of time viewers spent watching a program in comparison to all other time spent viewing original episodic content.

| **Program ** | **Application** | **Share of Time Spent** |
| --- | --- | --- |
| Bridgerton (S2) | Netflix | 14% |
| Bridgerton (S1) | Netflix | 5% |
| Is It Cake | Netflix | 4% |
| Inventing Anna | Netflix | 3% |
| Anatomy of a Scandal | Netflix | 3% |

 

### The Top CTV Original Episodic Programs, By Attention Index - April 2022

Our Attention Index identifies how viewers paid attention to programming compared to the average show. April's Top CTV shows for Attention includes content from across the CTV ecosystem, including ad-supported apps like Peacock and traditional SVODs like Apple TV and Amazon Prime. The average linear TV program scores a 100 on the Index. CTV programming typically indexes higher than linear, and the shows that make our Top Five each month really stand out. 

| **Program ** | **Application** | **Attention Index** |
| --- | --- | --- |
| The Marvelous Mrs. Maisel | Amazon Prime | 154.6 |
| Real Housewives of Miami | Peacock | 148.2 |
| Russian Doll (s2) | Netflix | 146.1 |
| Julia | HBOMax | 146.1 |
| The Last Days of Ptolemy Grey | Apple TV | 143.4 |

 

### The Top CTV Original Episodic Programs, By Co-Viewing Rate - April 2022

These are the shows that viewers watched together in April 2022. Our Co-Viewing-Rate measures the percent of time viewers watched the program with more than one person in the room. TVision's person-level insights enable measurement of CTV co-viewing and can provide brands and apps with accurate co-viewing multiples. 

| **Program** | **Application** | **Co-Viewing Rate** |
| --- | --- | --- |
| Only Murders in the Building | Hulu | 85% |
| Floor is Lava | Netflix | 80% |
| NCIS | Paramount+ | 78% |
| Animal | Netflix | 77% |
| Stranger Things (S2) | Netflix | 76% |

 

### The Top CTV Original Episodic Programs, By Binge Watching Rate - April 2022

These are the programs that viewers were most likely to consume in sessions of three or more episodes at a time. These shows are typically shorter - 30 minutes or less - such as the teen and tween sensation, Heartstopper on Netflix.

| **Program** | **Application** | **Binge Watch Rate** |
| --- | --- | --- |
| The Marked Heart | Netflix | 59% |
| Heartstopper | Netflix | 52% |
| Battle Kitty | Netflix | 47% |
| Life and Beth | Hulu | 47% |
| Russian Doll (S2) | Netflix | 46% |

 

Want to learn more about using TV and CTV Engagement and Attention insights to inform your media plans this [Upfront season](https://info.tvisioninsights.com/upfront-ebook)? Download our Ebook.

 

[![TV and CTV Attention Report](https://no-cache.hubspot.com/cta/default/3023204/5eeec174-ffb8-4a4a-81d3-9e747704521a.png)](https://cta-redirect.hubspot.com/cta/redirect/3023204/5eeec174-ffb8-4a4a-81d3-9e747704521a)

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## More resources from TVision

<https://www.tvisioninsights.com/resources/tvisions-new-tv-attention-and-creative-impact-report>

[blog](https://www.tvisioninsights.com/resources/tag/blog)

[TVision's New TV Attention and Creative Impact Report](https://www.tvisioninsights.com/resources/tvisions-new-tv-attention-and-creative-impact-report)

Today TVision, the company measuring every second of TV and CTV viewer engagement, released the H2 2025 State of Streaming Report. The semi-annual State of Streaming Report is the industry's best resource for insight into attention and engagement with streaming apps, content and ads.

[Read More](https://www.tvisioninsights.com/resources/tvisions-new-tv-attention-and-creative-impact-report)

<https://www.tvisioninsights.com/resources/tvision-insights-enters-definitive-agreement-to-be-acquired-by-viant-technology>

[blog](https://www.tvisioninsights.com/resources/tag/blog)

[TVision Insights Enters Definitive Agreement to Be Acquired by Viant Technology](https://www.tvisioninsights.com/resources/tvision-insights-enters-definitive-agreement-to-be-acquired-by-viant-technology)

Today TVision, the company measuring every second of TV and CTV viewer engagement, announced it has entered into a definitive agreement to be acquired by Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, in a transaction valued at $40 million. The deal, expected to close in Q2 2026, brings TVision's second-by-second, person-level attention data, co-viewership signals, and in-room presence measurement directly into Viant's buying platform.

[Read More](https://www.tvisioninsights.com/resources/tvision-insights-enters-definitive-agreement-to-be-acquired-by-viant-technology)

<https://www.tvisioninsights.com/resources/tvisions-new-state-of-streaming-report-h2-2025>

[blog](https://www.tvisioninsights.com/resources/tag/blog)

[TVision's New State of Streaming Report Reveals How Context, Pod Position and More Impact Viewer Engagement](https://www.tvisioninsights.com/resources/tvisions-new-state-of-streaming-report-h2-2025)

Today TVision, the company measuring every second of TV and CTV viewer engagement, released the H2 2025 State of Streaming Report. The semi-annual State of Streaming Report is the industry's best resource for insight into attention and engagement with streaming apps, content and ads.

[Read More](https://www.tvisioninsights.com/resources/tvisions-new-state-of-streaming-report-h2-2025)

[![The TV and CTV Attention Report](https://no-cache.hubspot.com/cta/default/3023204/6b181378-6650-4289-8bad-aa2394689443.png)](https://cta-redirect.hubspot.com/cta/redirect/3023204/6b181378-6650-4289-8bad-aa2394689443)

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