--- title: The Top CTV Shows in February 2022 description: The CTV Shows That Captured Attention in February 2022 image: https://www.tvisioninsights.com/hubfs/inventing%20anna.jpeg --- [![TVision Logo](https://www.tvisioninsights.com/hs-fs/hubfs/TVision%20Brand%20Guidelines/TVision_logo_color_rgb_whiteText.png?width=1804&height=202&name=TVision_logo_color_rgb_whiteText.png "TVision Logo")](https://www.tvisioninsights.com/) # The Top CTV Shows in February 2022 March 22 Whether you are a marketer looking to identify promotional opportunities across CTV, a content creator trying to understand the content that breaks through to capture attention, or a streaming app executive researching the content that drives engagement across apps, TVision's CTV analysis provides relevant data. We're able to make apples-to-apples comparisons of performance across all apps - even the CTV walled gardens. What engaged viewers best in February 2022 on CTV? Market leader Netflix dominated our list for Share of Time Spent with their break-out hit "Inventing Anna" and returning seasons of "Sweet Magnolia" and "Ozark." In fact, the app swept the Share of Time Spent category claiming all five spots on the list. In the lists below we cover several important CTV metrics: Share of Time Spent, Attention, Co-Viewing, and Bingeing. Read on to see the top five shows in each of these categories. Separately, if you want to learn more about the top shows on [Broadcast and Cable for February 2022](https://www.tvisioninsights.com/resources/february-2022-top-shows), be sure to check out those lists. ## Top CTV Programs, by Share Time of Spent Netflix, with its massive reach and scale typically posts several shows each month to our Top Share of Time Spent list, and this month is no different with five programs on the list. Share of Time Spent ranks shows by the proportion of time viewers spent tuned to the content. For this report, we are specifically looking at time spent with new, original, episodic CTV programming. ![inventing anna](https://www.tvisioninsights.com/hubfs/inventing%20anna.jpeg) ### Inventing Anna | Application: | ![huluNetflix](https://www.tvisioninsights.com/hubfs/Platform%20Icons/huluNetflix.svg) | | --- | --- | | Share of Time Spent | 30% | ![Sweet-Magnolias-Season-2](https://www.tvisioninsights.com/hubfs/Sweet-Magnolias-Season-2.webp) ### Sweet Magnolia (S2) | Application: | ![huluNetflix](https://www.tvisioninsights.com/hubfs/Platform%20Icons/huluNetflix.svg) | | --- | --- | | Share of Time Spent | 9% | ![ozark1](https://www.tvisioninsights.com/hubfs/ozark1.jpeg) ### Ozark | Application: | ![huluNetflix](https://www.tvisioninsights.com/hubfs/Platform%20Icons/huluNetflix.svg) | | --- | --- | | Share of Time Spent | 8% | ![The-Woman-in-the-House-TV-series-cast-Kiristen-Bell](https://www.tvisioninsights.com/hubfs/The-Woman-in-the-House-TV-series-cast-Kiristen-Bell.jpeg) ### The Woman in the House.. | Application: | ![huluNetflix](https://www.tvisioninsights.com/hubfs/Platform%20Icons/huluNetflix.svg) | | --- | --- | | Share of Time Spent | 7% | ![thewitcher-2](https://www.tvisioninsights.com/hubfs/thewitcher-1.jpeg) ### The Witcher (S2) | Application: | ![Netflix](https://www.tvisioninsights.com/hubfs/Platform%20Icons/huluNetflix.svg) | | --- | --- | | Share of Time Spent | 6% | ### Learn about the #1 TV and CTV Attention Metrics Platform. [![Schedule a demo](https://no-cache.hubspot.com/cta/default/3023204/35a298b6-597f-4099-9df4-7b46ad727f7e.png)](https://cta-redirect.hubspot.com/cta/redirect/3023204/35a298b6-597f-4099-9df4-7b46ad727f7e) ## Top CTV Programs, by Co-Viewing Rate Both family-friendly shows, those that are heavily promoted, or have loyal, established fan bases often do well for co-viewing as people make plans to tune in together. This month's list features "Star Trek: Discovery" and "The Book of Boba Fett," both strong examples of shows with invested fans.  Co-Viewing Rate refers to the number of episode views with more than one person in front of the screen. ![startrekdiscovery](https://www.tvisioninsights.com/hubfs/startrekdiscovery.jpeg) ### Star Trek: Discovery | Application: | ![paramount-plus-logo](https://www.tvisioninsights.com/hubfs/paramount-plus-logo.png) | | --- | --- | | Co-Viewing Rate | 65% | ![boba](https://www.tvisioninsights.com/hubfs/boba.jpeg) ### The Book of Boba Fett | Application: | ![BitmapDisney](https://www.tvisioninsights.com/hubfs/Platform%20Icons/BitmapDisney.svg) | | --- | --- | | Co-Viewing Rate | 61% | ![Ozark-Season-4-Release-Date-Cast-and-other-details](https://www.tvisioninsights.com/hubfs/Ozark-Season-4-Release-Date-Cast-and-other-details.jpeg) ### Ozark | Application: | ![huluNetflix](https://www.tvisioninsights.com/hubfs/Platform%20Icons/huluNetflix.svg) | | --- | --- | | Co-Viewing Rate | 59% | ![juanpiz](https://www.tvisioninsights.com/hubfs/juanpiz.jpeg) ### Juanpiz Gonzalez: The Series | Application: | ![Netflix](https://www.tvisioninsights.com/hubfs/Platform%20Icons/huluNetflix.svg) | | --- | --- | | Co-Viewing Rate | 56% | ![gabby](https://www.tvisioninsights.com/hubfs/gabby.jpeg) ### Gabby's Dollhouse | Application: | ![huluNetflix](https://www.tvisioninsights.com/hubfs/Platform%20Icons/huluNetflix.svg) | | --- | --- | | Co-Viewing Rate | 56% | Check Your Brand’s Ad Engagement Data Or try these: [Geico](https://www.geico.com/), [Amazon](https://www.amazon.com/), [Progressive](https://www.progressive.com/), [State Farm](http://www.statefarm.com/), [T-Mobile](https://www.t-mobile.com/) ## Top CTV Programs, by Binge Rate Everyone wants to know the next great binge-worthy show and this list is sure to please anyone looking for a good session on the couch. Typically shorter, lighter, episodic content does well for binging as viewers sit for multiple episodes. Binge Rate measures the percentage of episode views where the viewer has watched 3 or more episodes in a single session. ![cuphead](https://www.tvisioninsights.com/hubfs/cuphead.jpeg) ### The Cuphead Show | Application: | ![huluNetflix](https://www.tvisioninsights.com/hubfs/huluNetflix.svg) | | --- | --- | | Binge Rate: | 61% | ![darkdesire](https://www.tvisioninsights.com/hubfs/darkdesire.jpeg) ### Dark Desire (S2) | Application: | ![huluNetflix](https://www.tvisioninsights.com/hubfs/Platform%20Icons/huluNetflix.svg) | | --- | --- | | Binge Rate: | 58% | ![part-2-disenchantment-netflix-release](https://www.tvisioninsights.com/hubfs/part-2-disenchantment-netflix-release.jpeg) ### Disenchantment | Application: | ![huluNetflix](https://www.tvisioninsights.com/hubfs/Platform%20Icons/huluNetflix.svg) | | --- | --- | | Binge Rate: | 52% | ![The-Woman-in-the-House-TV-series-cast-Kiristen-Bell](https://www.tvisioninsights.com/hubfs/The-Woman-in-the-House-TV-series-cast-Kiristen-Bell.jpeg) ### The Woman in the House.. | Application: | ![huluNetflix](https://www.tvisioninsights.com/hubfs/Platform%20Icons/huluNetflix.svg) | | --- | --- | | Binge Rate: | 51% | ![dollface](https://www.tvisioninsights.com/hubfs/dollface.jpeg) ### Dollface | Application: | ![hulu](https://www.tvisioninsights.com/hubfs/Platform%20Icons/hulu.svg) | | --- | --- | | Binge Rate: | 48% | ### Learn about the #1 TV and CTV Attention Metrics Platform. [![Schedule a demo](https://no-cache.hubspot.com/cta/default/3023204/35a298b6-597f-4099-9df4-7b46ad727f7e.png)](https://cta-redirect.hubspot.com/cta/redirect/3023204/35a298b6-597f-4099-9df4-7b46ad727f7e) ## Top CTV Programs, by Attention Index Attention to visible measures how attentive viewers are while in the room when content is being streamed. This month viewers paid attention to the spin-off "How I Met Your Father" on Hulu and the period drama "Gilded Age" on HBO Max. Attention Index measures how effectively a specific program keeps a viewer’s eyes on the TV screen while the viewer is in the room with the TV on. These were the top Streaming shows for Attention this month. Top CTV Programs, by Attention Index ![himyf](https://www.tvisioninsights.com/hubfs/himyf.jpeg) ### How I Met Your Father | Application | ![hulu](https://www.tvisioninsights.com/hubfs/Platform%20Icons/hulu.svg) | | --- | --- | | Attention Index | 147.1 | ![The-Gilded-Age-Cast](https://www.tvisioninsights.com/hubfs/The-Gilded-Age-Cast.jpeg) ### The Gilded Age | Application | ![HBO MAX-1](https://www.tvisioninsights.com/hubfs/HBO%20MAX-1.png) | | --- | --- | | Attention Index | 144.9 | ![The-Woman-in-the-House-TV-series-cast-Kiristen-Bell](https://www.tvisioninsights.com/hubfs/The-Woman-in-the-House-TV-series-cast-Kiristen-Bell.jpeg) ### The Woman in the House... | Application | ![huluNetflix](https://www.tvisioninsights.com/hubfs/Platform%20Icons/huluNetflix.svg) | | --- | --- | | Attention Index | 141.5 | ![dollface](https://www.tvisioninsights.com/hubfs/dollface.jpeg) ### Dollface | Application | ![hulu](https://www.tvisioninsights.com/hubfs/Platform%20Icons/hulu.svg) | | --- | --- | | Attention Index | 140.9 | ![The-Marvelous-Mrs-Maisel-Season-4](https://www.tvisioninsights.com/hubfs/The-Marvelous-Mrs-Maisel-Season-4.webp) ### The Marvelous Mrs. Maisel | Application | ![AMAZON PRIME VIDEO](https://www.tvisioninsights.com/hubfs/AMAZON%20PRIME%20VIDEO.png) | | --- | --- | | Attention Index | 140.7 | ### Learn about the #1 TV and CTV Attention Metrics Platform. [![Schedule a demo](https://no-cache.hubspot.com/cta/default/3023204/35a298b6-597f-4099-9df4-7b46ad727f7e.png)](https://cta-redirect.hubspot.com/cta/redirect/3023204/35a298b6-597f-4099-9df4-7b46ad727f7e) ## More resources from TVision [Blog](https://www.tvisioninsights.com/resources/tag/blog) [TVision's New TV Attention and Creative Impact Report](https://www.tvisioninsights.com/resources/tvisions-new-tv-attention-and-creative-impact-report) Today TVision, the company measuring every second of TV and CTV viewer engagement, released the H2 2025 State of Streaming Report. The semi-annual State of Streaming Report is the industry's best resource for insight into attention and engagement with streaming apps, content and ads. [Read More](https://www.tvisioninsights.com/resources/tvisions-new-tv-attention-and-creative-impact-report) [Blog](https://www.tvisioninsights.com/resources/tag/blog) [TVision Insights Enters Definitive Agreement to Be Acquired by Viant Technology](https://www.tvisioninsights.com/resources/tvision-insights-enters-definitive-agreement-to-be-acquired-by-viant-technology) Today TVision, the company measuring every second of TV and CTV viewer engagement, announced it has entered into a definitive agreement to be acquired by Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, in a transaction valued at $40 million. The deal, expected to close in Q2 2026, brings TVision's second-by-second, person-level attention data, co-viewership signals, and in-room presence measurement directly into Viant's buying platform. [Read More](https://www.tvisioninsights.com/resources/tvision-insights-enters-definitive-agreement-to-be-acquired-by-viant-technology) [Blog](https://www.tvisioninsights.com/resources/tag/blog) [TVision's New State of Streaming Report Reveals How Context, Pod Position and More Impact Viewer Engagement](https://www.tvisioninsights.com/resources/tvisions-new-state-of-streaming-report-h2-2025) Today TVision, the company measuring every second of TV and CTV viewer engagement, released the H2 2025 State of Streaming Report. The semi-annual State of Streaming Report is the industry's best resource for insight into attention and engagement with streaming apps, content and ads. [Read More](https://www.tvisioninsights.com/resources/tvisions-new-state-of-streaming-report-h2-2025) [![The TV and CTV Attention Report](https://no-cache.hubspot.com/cta/default/3023204/6b181378-6650-4289-8bad-aa2394689443.png)](https://cta-redirect.hubspot.com/cta/redirect/3023204/6b181378-6650-4289-8bad-aa2394689443) ### Find Your Brand's TV Performance Or try these: [Geico](https://www.tvisioninsights.com/search-results?brand=Geico), [Amazon](https://www.tvisioninsights.com/search-results?brand=Amazon), [Progressive](https://www.tvisioninsights.com/search-results?brand=Progressive), [State Farm](https://www.tvisioninsights.com/search-results?brand=State%20Farm), [T-Mobile](https://www.tvisioninsights.com/search-results?brand=T-Mobile) ## Get in Touch Need more info, have a question or want a demo? Tell us a little bit more and we'll respond shortly. ## Stay Up to Date The TV landscape is changing quickly. 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