--- title: The Shows That Captured Attention in February 2022 description: The top shows for February 2022! image: https://www.tvisioninsights.com/hubfs/ghosts.jpeg --- [![TVision Logo](https://www.tvisioninsights.com/hs-fs/hubfs/TVision%20Brand%20Guidelines/TVision_logo_color_rgb_whiteText.png?width=1804&height=202&name=TVision_logo_color_rgb_whiteText.png "TVision Logo")](https://www.tvisioninsights.com/) # The Shows That Captured Attention in February 2022 March 22 February 2022 featured must-see sports like the [Super Bowl](https://www.tvisioninsights.com/resources/the-winners-from-super-bowl-lvi) and the Olympics, but broadcast and cable primetime episodic television also captured attention from audiences. On Linear TV long-running hits like "The Simpsons" and "This Is Us" joined  "Ghosts," "The Wonder Years" and the reboot of "Magnum P.I." on the top list for Broadcast attention.  On Cable, CNBC's Olympics coverage engaged viewers best, while The Food Network also put two shows in the Top Five - "Guy's Grocery Games" and "The Kids Baking Championship. These shows kept viewers engaged throughout the ad break and delivered high attention for advertisers. Marketers interested in learning how to put ad attention data to work in their Upfront planning to identify the best media placements can download [TVision's Upfront Planning Guide here](https://info.tvisioninsights.com/upfront-ebook).  Meanwhile, on CTV, Netflix's "Inventing Anna" dominated Share of Time Spent with a whopping 30%.  [For a full ranking of the top CTV programs for attention, share of time spent, co-viewing, and binging, see this list. ](https://www.tvisioninsights.com/resources/the-ctv-shows-that-captured-attention-in-february-2022) ## Top CTV Programs, by Share of Time Spent **Share Time of Spent ** is a good indicator of the overall popularity of a show - in February Netflix secured all five spots on the list.  Share Time of Spent ranks shows by the proportion of time viewers spent tuned to the content. For this report, we are specifically looking at time spent with new, original, episodic CTV programming. [ See the Full List of CTV Performance ![](https://www.tvisioninsights.com/hubfs/Assets%202018%20-%20S2/illustrations-icons/see-full-list-arrow-right.svg) ](https://www.tvisioninsights.com/resources/the-ctv-shows-that-captured-attention-in-february-2022) ![inventing anna](https://www.tvisioninsights.com/hubfs/inventing%20anna.jpeg) ### Inventing Anna | Application: | ![huluNetflix](https://www.tvisioninsights.com/hubfs/Platform%20Icons/huluNetflix.svg) | | --- | --- | | Share of Time Spent | 30% | ![Sweet-Magnolias-Season-2](https://www.tvisioninsights.com/hubfs/Sweet-Magnolias-Season-2.webp) ### Sweet Magnolias (S2) | Application: | ![huluNetflix](https://www.tvisioninsights.com/hubfs/Platform%20Icons/huluNetflix.svg) | | --- | --- | | Share of Time Spent | 9% | ![ozark1](https://www.tvisioninsights.com/hubfs/ozark1.jpeg) ### Ozark (S4) | Application: | ![huluNetflix](https://www.tvisioninsights.com/hubfs/Platform%20Icons/huluNetflix.svg) | | --- | --- | | Share of Time Spent | 8% | ![loveisblind](https://www.tvisioninsights.com/hubfs/loveisblind.jpeg) ### Love is Blind (S2) | Application: | ![Netflix](https://www.tvisioninsights.com/hubfs/Platform%20Icons/huluNetflix.svg) | | --- | --- | | Share of Time Spent | 8% | ![The-Woman-in-the-House-TV-series-cast-Kiristen-Bell](https://www.tvisioninsights.com/hubfs/The-Woman-in-the-House-TV-series-cast-Kiristen-Bell.jpeg) ### The Woman in the House Across the Street From the Girl in the Window | Application: | ![Netflix](https://www.tvisioninsights.com/hubfs/Platform%20Icons/huluNetflix.svg) | | --- | --- | | Share of Time Spent | 7% | Check Your Brand’s Ad Engagement Data Or try these: [Geico](https://www.geico.com/), [Amazon](https://www.amazon.com/), [Progressive](https://www.progressive.com/), [State Farm](http://www.statefarm.com/), [T-Mobile](https://www.t-mobile.com/) ## Top Linear TV Shows, by TV Ad Attention The February 2022 list of top shows for ad attention includes the long-running The Simpsons, as well as newer shows like Ghosts and reboots - The Wonder Years and Magnum P.I.  TV Ad Attention measures how effectively an ad or ads held viewers’ Attention while they aired. It is measured as the percentage of all ad impressions in which the viewer was looking at the TV screen for two or more seconds. Top Programs by TV Ad Attention, BROADCAST, February 2022 ![ghosts](https://www.tvisioninsights.com/hubfs/ghosts.jpeg) ### Ghosts | Network: | ![CBS](https://www.tvisioninsights.com/hubfs/Platform%20Icons/CBS.svg) | | --- | --- | | Ad Attention: | 49.2% | ![the-simpsons-tv-show-poster-banner-02-700x400-1-390x220](https://www.tvisioninsights.com/hubfs/the-simpsons-tv-show-poster-banner-02-700x400-1-390x220.jpeg) ### The Simpsons | Network: | ![Fox](https://www.tvisioninsights.com/hubfs/Platform%20Icons/Fox.svg) | | --- | --- | | Ad Attention: | 49.2% | ![The Wonder Years](https://www.tvisioninsights.com/hubfs/The%20Wonder%20Years.png) ### The Wonder Years | Network: | ![ABC-1](https://www.tvisioninsights.com/hubfs/ABC-1.png) | | --- | --- | | Ad Attention: | 48.8% | ![this-us-season-five-tv-show-poster-banner-01-700x400-1](https://www.tvisioninsights.com/hubfs/this-us-season-five-tv-show-poster-banner-01-700x400-1.jpeg) ### This is Us | Network: | ![NBC-1](https://www.tvisioninsights.com/hubfs/NBC-1.jpg) | | --- | --- | | Ad Attention: | 47.3% | ![magnumpi](https://www.tvisioninsights.com/hubfs/magnumpi.jpeg) ### Magnum P.I. | Network: | ![CBS](https://www.tvisioninsights.com/hubfs/Platform%20Icons/CBS.svg) | | --- | --- | | Ad Attention: | 46.3% | ### Learn about the #1 TV and CTV Attention Metrics Platform. [![Schedule a demo](https://no-cache.hubspot.com/cta/default/3023204/35a298b6-597f-4099-9df4-7b46ad727f7e.png)](https://cta-redirect.hubspot.com/cta/redirect/3023204/35a298b6-597f-4099-9df4-7b46ad727f7e) Top Programs by TV Ad Attention, CABLE, February 2022 ![winterolympics](https://www.tvisioninsights.com/hubfs/winterolympics.jpeg) ### The 2022 Winter Olympics | Network: | ![cnbc](https://www.tvisioninsights.com/hubfs/cnbc.png) | | --- | --- | | Ad Attention: | 50.6% | ![guysgrocery](https://www.tvisioninsights.com/hubfs/guysgrocery.jpeg) ### Guy's Grocery Games | Network: | ![Food_Network_New_Logo](https://www.tvisioninsights.com/hubfs/Food_Network_New_Logo.png) | | --- | --- | | Ad Attention: | 48.8% | ![snowpiercer](https://www.tvisioninsights.com/hubfs/snowpiercer.jpeg) ### Snowpiercers | Network: | ![1000px-TNT_Logo_2016.svg](https://www.tvisioninsights.com/hubfs/1000px-TNT_Logo_2016.svg.png) | | --- | --- | | Ad Attention: | 48.5% | ![Hometown Takeover](https://www.tvisioninsights.com/hubfs/Hometown%20Takeover.png) ### Hometown | Network: | ![1200px-HGTV_2010.svg](https://www.tvisioninsights.com/hubfs/1200px-HGTV_2010.svg.png) | | --- | --- | | Ad Attention: | 48.4% | ![kidsbaking2](https://www.tvisioninsights.com/hubfs/kidsbaking2.jpeg) ### Kid's Baking Championship | Network: | ![Food_Network_New_Logo](https://www.tvisioninsights.com/hubfs/Food_Network_New_Logo.png) | | --- | --- | | Ad Attention: | 47.9% | ### Learn about the #1 TV and CTV Attention Metrics Platform. [![Schedule a demo](https://no-cache.hubspot.com/cta/default/3023204/35a298b6-597f-4099-9df4-7b46ad727f7e.png)](https://cta-redirect.hubspot.com/cta/redirect/3023204/35a298b6-597f-4099-9df4-7b46ad727f7e) ## More resources from TVision [Blog](https://www.tvisioninsights.com/resources/tag/blog) [TVision's New TV Attention and Creative Impact Report](https://www.tvisioninsights.com/resources/tvisions-new-tv-attention-and-creative-impact-report) Today TVision, the company measuring every second of TV and CTV viewer engagement, released the H2 2025 State of Streaming Report. The semi-annual State of Streaming Report is the industry's best resource for insight into attention and engagement with streaming apps, content and ads. [Read More](https://www.tvisioninsights.com/resources/tvisions-new-tv-attention-and-creative-impact-report) [Blog](https://www.tvisioninsights.com/resources/tag/blog) [TVision Insights Enters Definitive Agreement to Be Acquired by Viant Technology](https://www.tvisioninsights.com/resources/tvision-insights-enters-definitive-agreement-to-be-acquired-by-viant-technology) Today TVision, the company measuring every second of TV and CTV viewer engagement, announced it has entered into a definitive agreement to be acquired by Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, in a transaction valued at $40 million. The deal, expected to close in Q2 2026, brings TVision's second-by-second, person-level attention data, co-viewership signals, and in-room presence measurement directly into Viant's buying platform. [Read More](https://www.tvisioninsights.com/resources/tvision-insights-enters-definitive-agreement-to-be-acquired-by-viant-technology) [Blog](https://www.tvisioninsights.com/resources/tag/blog) [TVision's New State of Streaming Report Reveals How Context, Pod Position and More Impact Viewer Engagement](https://www.tvisioninsights.com/resources/tvisions-new-state-of-streaming-report-h2-2025) Today TVision, the company measuring every second of TV and CTV viewer engagement, released the H2 2025 State of Streaming Report. The semi-annual State of Streaming Report is the industry's best resource for insight into attention and engagement with streaming apps, content and ads. [Read More](https://www.tvisioninsights.com/resources/tvisions-new-state-of-streaming-report-h2-2025) [![The TV and CTV Attention Report](https://no-cache.hubspot.com/cta/default/3023204/6b181378-6650-4289-8bad-aa2394689443.png)](https://cta-redirect.hubspot.com/cta/redirect/3023204/6b181378-6650-4289-8bad-aa2394689443) ### Find Your Brand's TV Performance Or try these: [Geico](https://www.tvisioninsights.com/search-results?brand=Geico), [Amazon](https://www.tvisioninsights.com/search-results?brand=Amazon), [Progressive](https://www.tvisioninsights.com/search-results?brand=Progressive), [State Farm](https://www.tvisioninsights.com/search-results?brand=State%20Farm), [T-Mobile](https://www.tvisioninsights.com/search-results?brand=T-Mobile) ## Get in Touch Need more info, have a question or want a demo? Tell us a little bit more and we'll respond shortly. ## Stay Up to Date The TV landscape is changing quickly. 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