--- title: TVision's CTV Data Helps Variety Explain FAST and Streaming Reach description: Variety uses TVision's data to make sense of streaming household reach and FAST app penetration. image: https://www.tvisioninsights.com/hubfs/glenn-carstens-peters-EOQhsfFBhRk-unsplash.jpg --- [![TVision Logo](https://www.tvisioninsights.com/hs-fs/hubfs/TVision%20Brand%20Guidelines/TVision_logo_color_rgb_whiteText.png?width=1804&height=202&name=TVision_logo_color_rgb_whiteText.png "TVision Logo")](https://www.tvisioninsights.com/) Blog  |   Insights # TVision's CTV Data Helps Variety Explain FAST and Streaming Reach April 21   |   Blog  |   Insights The focus is on streaming services this week with Netflix's two-pronged bombshell: [the market leader lost subscribers](https://www.tvisioninsights.com/resources/netflix-lost-subscribers) for the first time in ten years, and it's pursuing an ad-supported model.  Variety VIP (password protected) took a deeper look at [the booming FAST market](https://variety.com/vip/a-deep-dive-into-fast-performance-metrics-1235232704/). Variety explains, "The total number of available channels grows every month, with 14 out of 16 FAST services with channel counts available in April 2021 and 2022 reporting a year-over-year increase."  The data deep dive includes insight from TVision which identifies the overall household TV reach of the FAST leaders. ![Screen Shot 2022-04-21 at 10.27.10 AM](https://www.tvisioninsights.com/hs-fs/hubfs/Screen%20Shot%202022-04-21%20at%2010.27.10%20AM.png?width=906&name=Screen%20Shot%202022-04-21%20at%2010.27.10%20AM.png) [Variety VIP subscribers can read the full article here.](https://variety.com/vip/a-deep-dive-into-fast-performance-metrics-1235232704/) Also this week, Variety explained the overall household reach of the major streaming services, using data pulled from [TVision's CTV Analytics ](https://www.tvisioninsights.com/ctv-analytics)platform. The synopsis and chart, which show the difference in the major streaming services household reach in Q1 2022 based on age, are available in the April 20 print edition of Variety.  ![variety2](https://www.tvisioninsights.com/hs-fs/hubfs/variety2.jpg?width=300&name=variety2.jpg) Want more insights into the CTV market? [Connect with TVision ](https://www.tvisioninsights.com/contact-us)to learn more about our [CTV Analytics](https://info.tvisioninsights.com/ctv-analytics-one-pager).        [![Upfront Guide](https://no-cache.hubspot.com/cta/default/3023204/905bf1e4-1a48-45ea-9dbf-9ff2f6bb8abb.png)](https://cta-redirect.hubspot.com/cta/redirect/3023204/905bf1e4-1a48-45ea-9dbf-9ff2f6bb8abb) ![LinkedIn](https://www.tvisioninsights.com/hubfs/Assets%202018%20-%20S2/illustrations-icons/linkedin-icon.png) ![Twitter](https://www.tvisioninsights.com/hubfs/Assets%202018%20-%20S2/illustrations-icons/twitter-icon.png) ![Facebook](https://www.tvisioninsights.com/hubfs/Assets%202018%20-%20S2/illustrations-icons/fb-icon.png) ## More resources from TVision [blog](https://www.tvisioninsights.com/resources/tag/blog) [TVision's New TV Attention and Creative Impact Report](https://www.tvisioninsights.com/resources/tvisions-new-tv-attention-and-creative-impact-report) Today TVision, the company measuring every second of TV and CTV viewer engagement, released the H2 2025 State of Streaming Report. The semi-annual State of Streaming Report is the industry's best resource for insight into attention and engagement with streaming apps, content and ads. [Read More](https://www.tvisioninsights.com/resources/tvisions-new-tv-attention-and-creative-impact-report) [blog](https://www.tvisioninsights.com/resources/tag/blog) [TVision Insights Enters Definitive Agreement to Be Acquired by Viant Technology](https://www.tvisioninsights.com/resources/tvision-insights-enters-definitive-agreement-to-be-acquired-by-viant-technology) Today TVision, the company measuring every second of TV and CTV viewer engagement, announced it has entered into a definitive agreement to be acquired by Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, in a transaction valued at $40 million. The deal, expected to close in Q2 2026, brings TVision's second-by-second, person-level attention data, co-viewership signals, and in-room presence measurement directly into Viant's buying platform. [Read More](https://www.tvisioninsights.com/resources/tvision-insights-enters-definitive-agreement-to-be-acquired-by-viant-technology) [blog](https://www.tvisioninsights.com/resources/tag/blog) [TVision's New State of Streaming Report Reveals How Context, Pod Position and More Impact Viewer Engagement](https://www.tvisioninsights.com/resources/tvisions-new-state-of-streaming-report-h2-2025) Today TVision, the company measuring every second of TV and CTV viewer engagement, released the H2 2025 State of Streaming Report. The semi-annual State of Streaming Report is the industry's best resource for insight into attention and engagement with streaming apps, content and ads. [Read More](https://www.tvisioninsights.com/resources/tvisions-new-state-of-streaming-report-h2-2025) ### Find Your Brand's TV Performance Or try these: [Geico](https://www.tvisioninsights.com/search-results?brand=Geico), [Amazon](https://www.tvisioninsights.com/search-results?brand=Amazon), [Progressive](https://www.tvisioninsights.com/search-results?brand=Progressive), [State Farm](https://www.tvisioninsights.com/search-results?brand=State%20Farm), [T-Mobile](https://www.tvisioninsights.com/search-results?brand=T-Mobile) ## Get in Touch Need more info, have a question or want a demo? Tell us a little bit more and we'll respond shortly. ## Stay Up to Date The TV landscape is changing quickly. 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