Now more than ever before, TV viewers watch what they want, when they want, how they want. TVision helps you navigate this change - measuring how people really watch TV, person-by-person, second-by-second. Better data, better TV, better bottom line.
Prove the Value of Your Content
TVision goes beyond traditional TV metrics to show you how audiences are actually watching your content — person-by-person, second-by-second.
As current events have affected viewer behavior, content providers have to manage modified schedules and programs. TVision data empowers networks with better and more revealing data to guide advertisers to make effective investments.
Brand advertisers and their agencies leverage this data to plan their campaign spend towards the most viewable TV. Leading networks use the same data to make the most of their inventory - proving value with client performance.
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What can you do with TVision data?
TVision provides advanced TV performance metrics. Our data is ready to integrate into your sales workflows so you can start measuring and improving performance on day one.
Identify the performance of your inventory.
Discover the dayparts, programs, and audiences that are driving the best TV performance metrics.
Make the most of your premium content.
Your most viewable, attention-driving programs are worth more than their ratings indicate.
Stop problems before they start.
Don’t let poor TV performance threaten an important advertiser relationship.
Identify opportunity accounts.
Use detailed performance metrics to attract best-fit brands.
